October is National Breast Cancer Awareness Month. During this month survivors and supporters get the word out about this disease. Despite all the efforts being made, the National Breast Cancer Foundation’s website reports, “While most people are aware of breast cancer, many forget to take the steps to have a plan to detect the disease in its early stages and encourage others to do the same.”
There are many ways through which you can encourage and support breast cancer awareness. I did my part this month through fashion. In other words, I used an avenue that’s already a part of my professional life to bring about awareness. My passion for pink will help fund breast cancer campaigns, programs and research.
Last weekend I worked collaboratively on a project with international photographer David Fraser of PhotoSophistry. Called “Color Me Pink,” the project aims to help raise awareness about breast cancer by photographing models just as passionate about the issue. I will be showcasing the images from the project on the website by the end on the week.
The collection was shot with models who volunteered to lend their voices to encourage breast cancer awareness. I chose to participate because this is something that can potentially affect every woman.